visual identity / 2019
operação macaco

The “Operação Macaco” (“Monkey Operation”) is born from the convergence of efforts of  various entities to catalyze strategic actions aimed at conservation of endangered primate species.

The inspiration for creating a symbol that represents the “Operação Macaco” (“Monkey Operation”) was the monkey Muriqui, a monkey of the family Atelidae and Brachyteles genus also known as buriquins, buriquis, mariquinhas, mariquinas, muriquinas, muriquinhas and mono-carvoeiro and the wood monkey created by Danish designer Kay Bojesen in the 1950s.